Job Description:

We are seeking an experienced and dynamic Senior Brand Manager to lead branding initiatives, develop  innovative campaigns, and oversee internal and external communication across multiple locations. The  ideal candidate will have a strong focus on tech-driven solutions, brand strategy, and creative  development, with a deep understanding of the IT sector. This role is key in shaping the company's brand  identity and ensuring alignment with overall business goals. 

Job Responsibilities:

 • Brand Strategy & Leadership: Develop and execute brand strategies to maintain competitiveness in the market. Lead multilocational initiatives, ensuring brand consistency and local adaptation. Manage integrated  marketing campaigns across channels (digital, print, events).

 • Creative Development: Collaborate with creative teams to create compelling visual and messaging concepts. Guide  creative decisions using market insights and conduct brand audits for consistency. 

• Campaign Management & Execution: Lead end-to-end branding campaigns, manage budgets, and track campaign performance.  Ensure cross-functional collaboration with teams to align with company objectives. 

• Tech-Driven Branding Solutions: Leverage data analytics, AI tools, and emerging tech to optimize brand campaigns and track  performance. Align online and offline strategies for maximum impact.

 • Stakeholder Management: Work closely with senior leadership on long-term brand vision. Build relationships with internal  and external stakeholders and represent the brand at industry events. 

• Team Leadership & Collaboration: Lead and mentor a team of branding professionals, ensuring high-quality, timely work aligned  with the brand strategy. Collaborate with global teams for consistent messaging across regions. 

Primary Skills:

• Social Media Management Tools
• Email Marketing Platforms
• Marketing
• Branding

Other Skills:

• Content Writing
• SEO