{"id":1996,"date":"2017-08-11T18:17:49","date_gmt":"2017-08-11T12:47:49","guid":{"rendered":"http:\/\/autofacets.com\/insights\/?p=1996"},"modified":"2020-08-17T16:57:39","modified_gmt":"2020-08-17T11:27:39","slug":"11-innovators-in-telematics","status":"publish","type":"post","link":"https:\/\/www.autofacets.com\/insights\/11-innovators-in-telematics\/","title":{"rendered":"11 Innovators in Telematics"},"content":{"rendered":"<p>The telematics industry is an integral part of today\u2019s fleet landscape and there are a number of innovative people helping advance and improve the business.<\/p>\n<hr \/>\n<div id=\"div-gpt-ad-incontent01\" data-google-query-id=\"CPzYka2Rz9UCFVe_jgodYyIO4w\"><\/div>\n<h3 class=\"section-header\">Andrew Bickers, national director of sales, Actsoft<\/h3>\n<p><strong>Experience<\/strong>: 8 years at Actsoft; 12 total years in fleet telematics<\/p>\n<div>\n<table border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td><a title=\"Click for larger view\" href=\"https:\/\/www.automotive-fleet.com\/article\/photos\/254151\/who-s-who-innovators-in-telematics\/13757.aspx\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"wrapImageCMS\" src=\"https:\/\/www.automotive-fleet.com\/fc_images\/articles\/m-bickers-andrew-2.jpg\" alt=\"Bickers\" width=\"175\" height=\"175\" border=\"0\" \/><\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p>For the past eight years, Andrew Bickers has juggled managing major carrier relations within all of his territories while orchestrating extremely complex but effective mobile worker solutions for every one of his clients. An innovator introduces new methods and ideas; Bickers has mastered this while incorporating longstanding principles of credibility and consistency. Pair that with his razor sharp business acumen and Bickers is a shining standard when it comes to motivation, always leading by example, and pulling the very best out of each member. Actsoft is a telematics solutions provider for Sprint.<\/p>\n<p><strong>What do you do for fun:<\/strong>\u00a0Play makeup and princess with my two daughters. I also enjoy spending time outdoors with my wife and children.<\/p>\n<p><strong>Favorite Quote<\/strong>: \u201cEverybody ends up somewhere in life. A few people end up somewhere on purpose. Those are the ones with vision.\u201d \u2013 Andy Stanley<\/p>\n<hr \/>\n<h3 class=\"section-header\">Ananth Rani, CEO and co-founder, Azuga<\/h3>\n<p><strong>Experience<\/strong>: Co-founded the company in 2012; 15 total years in fleet telematics<\/p>\n<div>\n<table border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td><a title=\"Click for larger view\" href=\"https:\/\/www.automotive-fleet.com\/article\/photos\/254151\/who-s-who-innovators-in-telematics\/13763.aspx\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"wrapImageCMS\" src=\"https:\/\/www.automotive-fleet.com\/fc_images\/articles\/m-rani-ananth-2.jpg\" alt=\"Rani\" width=\"175\" height=\"175\" border=\"0\" \/><\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p>Realizing the need (and opportunity) for a disruptive, simplified solution to help drivers make safe and efficient decisions, Ananth Rani gathered a team of seasoned automotive electronic experts with more than 30 years of experience to incorporate Azuga in 2012. As CEO and co-founder of Azuga, Rani created the vision to disrupt the GPS tracking industry with a rewards-driven, cloud-based vehicle platform that meets the demands of fleets, commercial insurance companies, road usage charging (RUC) programs, and direct-to-consumer telematics.<\/p>\n<p>Rani made the decision to invest early in data sciences, giving Azuga capabilities to help its enterprise, government, and insurance clients and partners get new insights from the vast data sets Azuga\u2019s solutions generate.<\/p>\n<p>Rani was previously the cofounder of Xora (acquired by Click Software).<\/p>\n<p><strong>What do you do for fun?<\/strong>\u00a0Play cricket and decipher the physics of cricket ball swing bowling.<\/p>\n<p><strong>Favorite Quote<\/strong>: \u201cAll science is either physics or stamp collecting.\u201d \u2013 Ernest Rutherford<\/p>\n<hr \/>\n<h3 class=\"section-header\">Peter Hergesheimer, senior director of systems architecture, CalAmp<\/h3>\n<p><strong>Experience<\/strong>: 11 years at CalAmp; 20 total years in fleet telematics<\/p>\n<div>\n<table border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td><a title=\"Click for larger view\" href=\"https:\/\/www.automotive-fleet.com\/article\/photos\/254151\/who-s-who-innovators-in-telematics\/13761.aspx\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"wrapImageCMS\" src=\"https:\/\/www.automotive-fleet.com\/fc_images\/articles\/m-hergesheimer-pete-2.jpg\" alt=\"Hergesheimer\" width=\"175\" height=\"175\" border=\"0\" \/><\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p>With more than 20 years in fleet telematics, several patents to his name, and as one of the key system architects for CalAmp\u2019s smart vehicle technology, Pete Hergesheimer is a pioneer in the creation of cutting-edge fleet telematics technology that is blazing the trail for the connected vehicle of the future.<br \/>\nSmart vehicle technologies Hergesheimer helped to develop includes PEG, CalAmp\u2019s programmable event generator which is deployed on more than 7 million devices in the field today. This and other core technologies he has helped develop are powering the modern-day connected car revolution. With innovators like Hergesheimer, telematics has expanded way beyond a simple data transmission tool to the opportunity to provide a framework for situational awareness and intelligence at the edge.<\/p>\n<p><strong>What do you do for fun?<\/strong>\u00a0I\u2019m passionate about my photography and I also enjoy playing jazz saxophone, flute, and penny whistle.<\/p>\n<p><strong>Favorite Quote<\/strong>: \u201cThunder is good, thunder is impressive; but it is lightning that does the work.\u201d \u2013 Mark Twain<\/p>\n<hr \/>\n<h3 class=\"section-header\">Tony Summerville, founder and CEO, Fleetio<\/h3>\n<p><strong>Experience<\/strong>: Founded Fleetio in 2012, more than seven total years in fleet telematics<\/p>\n<div>\n<table border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td><a title=\"Click for larger view\" href=\"https:\/\/www.automotive-fleet.com\/article\/photos\/254151\/who-s-who-innovators-in-telematics\/13765.aspx\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"wrapImageCMS\" src=\"https:\/\/www.automotive-fleet.com\/fc_images\/articles\/m-summerville-tony-2.jpg\" alt=\"Summerville\" width=\"175\" height=\"175\" border=\"0\" \/><\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p>Tony Summerville has committed himself to helping fleets around the world track, analyze, and improve fleet operations and safety. In addition to growing Fleetio\u2019s core fleet management software Fleetio Manage, he led the charge to build and introduce Fleetio Drive into the market. As distracted driving becomes a prevalent concern among fleet managers, Summerville positioned Fleetio Drive to be an easy solution to track location and improve fleet safety using the smartphone already in drivers\u2019 pockets.<\/p>\n<p><strong>What do you do for fun?<\/strong>\u00a0I stay active in Birmingham\u2019s emerging technology community, coordinate local networking meetups and share experiences with other entrepreneurs. I\u2019m a proud husband and father to two little boys \u2014 Smith and Max.<\/p>\n<p><strong>Favorite Quote<\/strong>: \u201cSuccess is found in the running of the race. How you run the race \u2014 your planning, preparation, practice, and performance \u2014 counts for everything.\u201d \u2013 John Wooden<\/p>\n<hr \/>\n<h3 class=\"section-header\">Mike Branch, vice president of business intelligence, Geotab<\/h3>\n<p><strong>Experience<\/strong>: 1.5 years at Geotab; four total years in fleet telematics<\/p>\n<div>\n<table border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td><a title=\"Click for larger view\" href=\"https:\/\/www.automotive-fleet.com\/article\/photos\/254151\/who-s-who-innovators-in-telematics\/13758.aspx\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"wrapImageCMS\" src=\"https:\/\/www.automotive-fleet.com\/fc_images\/articles\/m-branch-mike-2.jpg\" alt=\"Branch\" width=\"175\" height=\"175\" border=\"0\" \/><\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p>Mike Branch sets the vision for how more than 1.5 billion telematics records processed by Geotab daily are transformed into useful reporting and analytics tools that help customers better understand their businesses.<br \/>\nPrior to Geotab, Branch was the founder and CEO of Inovex Inc., a software development firm which specialized in designing information systems for the healthcare and energy sectors. In 2013, he launched Maps BI, a cloud-based software-as-a-service (SaaS) combining interactive mapping, business intelligence, and collaboration. Maps BI was integrated into Geotab\u2019s telematics platform as a Geotab Marketplace partner and then acquired by the company in 2016. Recently, Branch published a white paper, \u201cPerformance Benchmarking with Big Data,\u201d a case study on fleet benchmarking with telematics.<\/p>\n<p><strong>What do you do for fun?<\/strong>\u00a0Remain actively engaged in the community, serving on the board of Hillfield Strathallan College, and actively supporting local theatre on stage as an actor and producer for The Oakville Players.<\/p>\n<p><strong>Favorite Quote:<\/strong>\u00a0\u201cThere are no traffic jams along the extra mile.\u201d \u2013 Roger Staubach<\/p>\n<hr \/>\n<h3 class=\"section-header\">Rob Donat, founder and CEO, GPS Insight<\/h3>\n<p><strong>Experience<\/strong>: Founded the company in 2005, 12 total years in fleet telematics<\/p>\n<div>\n<table border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td><a title=\"Click for larger view\" href=\"https:\/\/www.automotive-fleet.com\/article\/photos\/254151\/who-s-who-innovators-in-telematics\/13760.aspx\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"wrapImageCMS\" src=\"https:\/\/www.automotive-fleet.com\/fc_images\/articles\/m-donat-rob-1-3.jpg\" alt=\"Donat\" width=\"175\" height=\"175\" border=\"0\" \/><\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p>In 2004, when Rob Donat was a technology consultant, he was approached by a local trucking company for assistance in finding a GPS tracking software to meet all of its needs. He realized no provider would make the customizations required to meet his client\u2019s needs and saw this gap in the market as an opportunity, creating GPS Insight. By leveraging techniques and technologies developed in prior projects for dot-coms and hedge funds, Donat was able to create a powerful platform for delivering tailored business intelligence and insight to fleets based on data collected through GPS tracking devices and other sources of business data (ERP systems, fuel card purchases, engine diagnostics, etc.). Having zero background in fleet proved beneficial as Donat and his team spent significant time listening to customers to determine their requirements and regularly build those ideas into the solutions.<\/p>\n<p><strong>What do you for fun?<\/strong>\u00a0Fly airplanes, travel, wakeboard, scuba dive, and go to sporting events.<\/p>\n<p><strong>Favorite quote?<\/strong>\u00a0\u201cGet in over your head.\u201d<\/p>\n<hr \/>\n<h3 class=\"section-header\">Ted Lee, director of product management, Magellan<\/h3>\n<p><strong>Experience<\/strong>: Nine years at Magellan, four total years in fleet telematics<\/p>\n<div>\n<table border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td><a title=\"Click for larger view\" href=\"https:\/\/www.automotive-fleet.com\/article\/photos\/254151\/who-s-who-innovators-in-telematics\/13762.aspx\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"wrapImageCMS\" src=\"https:\/\/www.automotive-fleet.com\/fc_images\/articles\/m-lee-ted-2.jpg\" alt=\"Lee\" width=\"175\" height=\"175\" border=\"0\" \/><\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p>Under Ted Lee\u2019s leadership, Magellan has developed several fleet products providing value-added services to Magellan\u2019s transportation partners. Following its recent announcement of a joint partnership with Samsung, Magellan now offers its fleet navigation and a complete ELD-in-a-box solution on a variety of Samsung devices and will continue to support future Samsung hardware. Lee has led the core product development for the Samsung launch.<\/p>\n<p>While expanding its customer base with Magellan\u2019s flexible product platforms and improving existing product features, Magellan continues to innovate its next generation of products in the areas of value-added premium content and big data analysis for the fleet telematics industry, with Lee continuing to take a leadership role in pioneering new fleet telematics products.<\/p>\n<p><strong>What do you do for fun?<\/strong>\u00a0Spend time with kids, read books and articles about technology, and watch science fiction movies \u2014 favorites include Matrix, Star Wars, and Star Trek.<\/p>\n<p><strong>Favorite Quote<\/strong>: \u201cChampions keep playing until they get it right.\u201d \u2013 Billie Jean King<\/p>\n<hr \/>\n<h3 class=\"section-header\">David Spradlin, strategic account manager, MiX Telematics<\/h3>\n<p><strong>Experience<\/strong>: More than 10 years at MiX Telematics\/total experience in fleet telematics<\/p>\n<div>\n<table border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td><a title=\"Click for larger view\" href=\"https:\/\/www.automotive-fleet.com\/article\/photos\/254151\/who-s-who-innovators-in-telematics\/13764.aspx\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"wrapImageCMS\" src=\"https:\/\/www.automotive-fleet.com\/fc_images\/articles\/m-spradlin-david-2.jpg\" alt=\"Spradlin\" width=\"175\" height=\"175\" border=\"0\" \/><\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p>David Spradlin works closely with MiX\u2019s North American customers to help implement fleet-wide telematics solutions to improve safety, efficiency, and compliance. Several years ago as he worked with new clients, Spradlin observed that many had never been coached through the implementation process by previous vendors \u2014 for instance, helping with change management and aligning telematics to specific business objectives to optimize use.<br \/>\nSpradlin came up with a concept that MiX calls Service for Life, which means rather than sell software and then leave, MiX stays by the customer\u2019s side not only for implementation of the solution, but on an ongoing basis to make sure each customer gets the best return on their telematics investment.<\/p>\n<p><strong>What do you do for fun?<\/strong>\u00a0Be outdoors and spend time with family (three kids, boys \u2014 9, 6 and almost 2).<\/p>\n<p><strong>Favorite Quote<\/strong>: \u201cBe yourself, everyone else is already taken.\u201d \u2013 Oscar Wilde<\/p>\n<hr \/>\n<h3 class=\"section-header\">Dean Croke, vice president of data products, Spireon<\/h3>\n<p><strong>Experience<\/strong>: 1 year at Spireon; more than 20 years in fleet telematics<\/p>\n<div>\n<table border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td><a title=\"Click for larger view\" href=\"https:\/\/www.automotive-fleet.com\/article\/photos\/254151\/who-s-who-innovators-in-telematics\/13759.aspx\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"wrapImageCMS\" src=\"https:\/\/www.automotive-fleet.com\/fc_images\/articles\/m-croke-dean-2.jpg\" alt=\"Croke\" width=\"175\" height=\"175\" border=\"0\" \/><\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p>Dean Croke is an expert at transforming the billions of data points that are collected every day through fleet telematics solutions into actionable business intelligence including predictive models and analytics \u2014 helping companies make smarter, safer, more proactive, and profitable decisions. He\u2019s worked extensively within the transportation and logistics space to help fleets understand key trends and risks such as which drivers are most likely to be involved in a severe accident or which are considering leaving the company.<br \/>\nIn his role at Spireon, Croke serves as the VP of Data Products, where he spearheads \u201cindustry first\u201d initiatives regarding the application of data to make fleets safer, more efficient, and more profitable.<\/p>\n<p><strong>What do you do for fun?<\/strong>\u00a0Volunteer with the Make-a-Wish Foundation, taking sick children for joyrides in The Grumpy Pete, my own custom Big Rig (a 2003 379EXHD Peterbilt).<\/p>\n<p><strong>Favorite Quote:<\/strong>\u00a0Regarding the ELD mandate, \u201cYou can be sound asleep at the wheel and 100% ELD compliant at the same time.\u201d<\/p>\n<hr \/>\n<h3 class=\"section-header\">Nathan Todd, director of engineering and product management, Teletrac Navman<\/h3>\n<p><strong>Experience<\/strong>: Nine years at Teletrac Navman; 17 total years in fleet telematics<\/p>\n<div>\n<table border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td><a title=\"Click for larger view\" href=\"https:\/\/www.automotive-fleet.com\/article\/photos\/254151\/who-s-who-innovators-in-telematics\/13766.aspx\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"wrapImageCMS\" src=\"https:\/\/www.automotive-fleet.com\/fc_images\/articles\/m-todd-nathan-2.jpg\" alt=\"Todd\" width=\"175\" height=\"175\" border=\"0\" \/><\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p>Since joining the company in 2008, Nathan Todd has been instrumental in translating customer needs into the product roadmap, driving customer adoption and advocacy, and identifying emerging markets to grow revenue.<\/p>\n<p>Todd began his journey with the company in 2008 as Navman Wireless USA\u2019s engineering product manager. When Teletrac and Navman merged in 2015 to create Teletrac Navman, Todd served as director of product management of the new company, helping the two brands transition into one. He was an integral part in the creation and launch of fleet management solution Teletrac Navman DIRECTOR in 2016, and has since led the platform\u2019s charge into ELD-compliant territory ahead of the December 2017 mandate.<\/p>\n<p><strong>What do you do for fun<\/strong>? Skateboard in the summer and snowboard in the winter.<\/p>\n<p><strong>Favorite Quote:<\/strong>\u00a0\u201cQuality is more important than quantity. One home run is much better than two doubles.\u201d \u2013 Steve Jobs<\/p>\n<hr \/>\n<h3 class=\"section-header\">Ralph Mason, co-founder and chief technology officer, Telogis<\/h3>\n<p><strong>Experience<\/strong>: 16 years at Telogis<\/p>\n<div>\n<table border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td><a title=\"Click for larger view\" href=\"https:\/\/www.automotive-fleet.com\/article\/photos\/254151\/who-s-who-innovators-in-telematics\/13768.aspx\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"wrapImageCMS\" src=\"https:\/\/www.automotive-fleet.com\/fc_images\/articles\/m-mason-ralph-3.jpg\" alt=\"Mason\" width=\"175\" height=\"175\" border=\"0\" \/><\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p>Ralph Mason has led the Telogis Research &amp; Development (R&amp;D) organization since the company\u2019s founding, and is responsible for keeping a global team of world-class developers, coders, and software engineers motivated, dedicated, and dreaming up the next big thing to help Telogis better serve its customers.<\/p>\n<p>Mason also drives the Telogis innovation pipeline, working closely with the product teams to bring new solutions and applications that enable Telogis\u2019 customers to connect and optimize their vehicles, teams, and the work they\u2019re doing. He spends a great deal of time listening to customers to be able to better predict how their needs will change over time, and putting solutions and applications into development that will future-proof their businesses.<\/p>\n<p><strong>What do you do for fun?<\/strong>\u00a0Any kind of board: wake, snow, surf. And motorcycles. Did I mention fast cars?<\/p>\n<p><strong>Favorite Quote<\/strong>: \u201cAnni, amori e bicchieri di vino, nun se contano mai.\u201d (\u201cYears, lovers and glasses of wine; these things must not be counted.\u201d)<\/p>\n<hr \/>\n<p>Author &#8211;\u00a0Lauren Fletcher<\/p>\n<p>Courtesy of <a href=\"https:\/\/www.automotive-fleet.com\/channel\/gps-telematics\/article\/story\/2017\/06\/who-s-who-innovators-in-telematics.aspx\" target=\"_blank\" rel=\"noopener noreferrer\">Automotive Fleet<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The telematics industry is an integral part of today\u2019s fleet landscape and there are a number of innovative people helping advance and improve the business. Andrew Bickers, national director of sales, Actsoft Experience: 8 years at Actsoft; 12 total years in fleet telematics For the past eight years, Andrew Bickers has juggled managing major carrier&nbsp;<\/p>\n<p><a class=\"btn btn-style\" href=\"https:\/\/www.autofacets.com\/insights\/11-innovators-in-telematics\/\">Continue Reading<\/a><\/p>\n","protected":false},"author":3,"featured_media":1997,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rank_math_lock_modified_date":false,"footnotes":""},"categories":[104],"tags":[142],"class_list":["post-1996","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fleet-logistics","tag-telematics"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.autofacets.com\/insights\/wp-json\/wp\/v2\/posts\/1996"}],"collection":[{"href":"https:\/\/www.autofacets.com\/insights\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.autofacets.com\/insights\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.autofacets.com\/insights\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.autofacets.com\/insights\/wp-json\/wp\/v2\/comments?post=1996"}],"version-history":[{"count":11,"href":"https:\/\/www.autofacets.com\/insights\/wp-json\/wp\/v2\/posts\/1996\/revisions"}],"predecessor-version":[{"id":3991,"href":"https:\/\/www.autofacets.com\/insights\/wp-json\/wp\/v2\/posts\/1996\/revisions\/3991"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.autofacets.com\/insights\/wp-json\/wp\/v2\/media\/1997"}],"wp:attachment":[{"href":"https:\/\/www.autofacets.com\/insights\/wp-json\/wp\/v2\/media?parent=1996"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.autofacets.com\/insights\/wp-json\/wp\/v2\/categories?post=1996"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.autofacets.com\/insights\/wp-json\/wp\/v2\/tags?post=1996"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}